The Handyman's Pocket Book: Indoor Wall Tiles.

The fixing of bathroom and kitchen wall tiles is an awkward job for the inexperience man.  A modern development, however, are Muraplas tiles which can be fixed by any handyman.  They are quite thin and can thus be cut with scissors, and are flexible so that curved surfaces can be covered.  Being unaffected by water, steam, soap, grease, etc., they are useful for the kitchen, bathroom, or lavatory.  Briefly, the fixing process is to coat both tile and wall with the special adhesive, and when tacky to press the tile firmly in position.  Generally a horizontal line is drawn in first to work to.  Several shades of tiles are available, and there are special border strips.