"Styles come and go, movements briefly coalesce (or fail to, more likely), but there has been one huge and dominant reality overshadowing Anglo-Euro-American art in the past 25 years, and The Shock of the New came out too early to take account of its full effects. This is the growing and tyrannous power of the market itself, which has its ups and downs but has so hugely distorted nearly everyone's relationship with aesthetics. That's why we decided to put Jeff Koons in the new programme: not because his work is beautiful or means anything much, but because it is such an extreme and self-satisfied manifestation of the sanctimony that attaches to big bucks. Koons really does think he's Michelangelo and is not shy to say so. The significant thing is that there are collectors, especially in America, who believe it. He has the slimy assurance, the gross patter about transcendence through art, of a blow-dried Baptist selling swamp acres in Florida. And the result is that you can't imagine America's singularly depraved culture without him. He fits into Bush's America the way Warhol fitted into Reagan's. There may be worse things waiting in the wings (never forget that morose observation of Milton's on the topography of Hell: "And in the lowest depth, a lower depth") but for the moment they aren't apparent, which isn't to say that they won't crawl, glistening like Paris Hilton's lip-gloss, out of some gallery next month. Koons is the perfect product of an art system in which the market controls nearly everything, including much of what gets said about art."
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